To celebrate the launch of the Phineas and Ferb movie, Disney wanted to run a competition for kids to create their own Alter-Ego via a drag and drop editor populated with items from the animated film.
You could either choose to upload a video of yourself, or upload a photograph and create your very own Alter Ego with the "Alter Ego-inator".
To create your Alter Ego you first had to set up an account and upload a photograph of yourself. Once uploaded you would center and zoom the photograph so your face was visible.
Once logged in you would be able to drag and drop elements from the movie onto your photograph, to give yourself hair, body, arms, legs and other accessories taken directly from the movie.
Assets were provided by Disney, the rest of the application was made in Code Igniter and jQuery, with jQuery-UI for the drag and drop functionality.